Consumer Review Project Manager Electrolux

As Consumer Review Project Manager you will be leading the definition and implementation of the Ratings and Review (R&R) strategy for Electrolux brands across the EMEA region. You will be playing a key role in driving initiatives that generate native reviews for Electrolux products and maximize their distribution across owned platforms and etailer sites. This will be achieved through the briefing and coordination of external agencies and close collaboration with Trade Marketing and Digital Marketing teams both at sector and local level. In addition you will be supporting the development of new functionalities for our digital platform in relation to R&R.

Key Operational Responsibilities:

Help define and fully implement a native review strategy for Electrolux brands across EMEA.
Leverage on insights and analytics to input the central digital strategy
Manage the relationships with external suppliers moderating and syndicating consumer reviews (BaazarVoice, MSM, Star&Stories, Buzzador, etc).
Maximize the distribution of native reviews across online and instore channels.
Measure the ROI of the activities in place and recommend business improvements.
Coordinate the creation of online/offline marketing campaigns and assets to generate R&R.
Involve local digital managers and trade marketing in the development of strategic activities and campaigns.
Work in strong alignment with central digital team, trade marketing operation and their representative at cluster level.
Provide regular updates to senior stakeholders
Track and report on KPIs

Competences needed (Education / Experience / Skills / Competencies / Languages)

Education and Experience:

Relevant University degree
3-4 years of relevant experience in project management
International experience in structured multinational contexts

Skills:

Great Excel and PPT skills
Strong project management
Functional expertise in driving native reviews and their amplification / post purchase engagement programs
Strong presentation skills
Experience of any of the most common CMS and GA is an advantage
Used to writing site development tickets

Soft Competencies:

Strong communicator and influencer
Driven and goal oriented
Proactive in driving changes
Well structured & Flexible
Able to handle multiple projects simultaneously
Able to work in an environment where you will have to set the process and governance with the team

Other Requirements:

Excellent knowledge of English oral and written

About the position
The assignment is for 12 months, starting as soon as possible. You will be based in our Global Headquarters office in Stadshagen, Stockholm. For further information about the position please contact Sense Talents/Jurek, Lotta Köhler email: lotta.kohler@jurek.se

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